Agency: McCANN Health Dubai
Client: Merck Serono
Brand: Glucovance
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Executive Creative Director: Mark Shadwell
Sr. Art Director: Mohamed Youssed El Naggar (Joe El Naggar)
Copywriter: Mark Shadwell
CGI: Gravy
The most common long-term effects of diabetes are damage to the body’s major organs. Glucovance is unique – not only does it effectively treat diabetes but it also offers protection for the organs. It’s like self-defense for organs.